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The ClubHouse is a destination for investment and income seekers


The founder of the app was clear about the idea that ClubHouse could become a useful or profitable place for users
The clubhouse is a mix of radio broadcasts and good technology conferences, allowing you to set up or attend online conversations featuring celebrities you know, your friends, or anyone among them.

Club House appeared less than a year ago, immediately drawing attention to Silicon Valley, and has rapidly grown ever since, expanding its user base, including all French-speaking black activists.

But there is a certain type of Club House user who is present at the moment, the speculative user, who wants to be at Club House because he hopes to be a big deal in the future, and wants to get in before that happens.

"You're looking at the mud that's being formed now," says Laurel Toby, who succeeded in the first internet boom by building MediaBistro, a jobs and events company, and eventually sold out.

Toby says she tried ClubHouse last year when other investors were fascinated by the service for the first time, not surprised by this infatuation, but ultimately noticed enough hints that it might be a social network with future power.

So she says she decided to "look for opportunities" by investing time in hosting clubhouse rooms.

"I admit it, I wasn't proactive enough to get into Twitter, and I wasn't early enough to get into TikTok or other platforms, but this is an opportunity to get in early here," Toby said.

Like other social networks, ClubHouse is not just as simple a social app as it now seems;

Providing opportunities

But it's amazing now to hear and see how many Club House users spend their time on the program talking about it: what will Club House be? How will people become powerful users at Club House? What company or current industry will Club House blow up?

It's the kind of discussion you weren't likely to see on other social networks, because people who joined networks like YouTube, Twitter, or Facebook early on probably didn't think about how to turn their presence on the platform into influence, money, or career.

Obviously, this is part of the attraction of Club House, where you can become famous just because you appear, you can come up with a very clear idea of what you think you can do on a new social order.

Club House provides great opportunities for app users to speak to CEO Paul Davison, who offers a weekly live presentation to new users, guiding them to ClubHouse features and etiquette on the platform.

Davison also hosts another live weekly meeting for all ClubHouse users, providing them with future product plans and allowing them to express their opinions (which contain some very real privacy concerns).


Young or old?

Twitter, Facebook, and YouTube apps started closed, and without any efforts to help users develop their presence, they certainly didn't draw away for early users to make money on their platforms, but when Davison unveiled $100 million in funding for ClubHouse last January, he explained In introducing ways in which users can make money in the future, they will probably sell tickets or subscriptions to the rooms they host, for example, and announced that some of the money the company has just raised will go to the Creators Grant Program, to be distributed to some of the premium users hosting famous rooms.

The Creators Grant program hasn't started yet, but it's going to be interesting to see the kinds of people Club House officially supports with its money.

One thing you won't find much in ClubHouse is that they're the young users who flocked early to Instagram, Snapchat, and tiktok.

This is probably the result of the company's growth strategy, which currently requires new users to get an invitation from existing users, but that may change in the future, or ClubHouse may still be a social network for older people who like to talk and listen instead of texting and swiping.